Kelsey is the data detective for online business owners, specializing in launch and membership analytics that uncover hidden profit opportunities. She helps 6- and 7-figure entrepreneurs move beyond surface-level stats and uncover the real story their numbers are telling them—without having to become a 'numbers person.'

If you've ever felt like your launch debrief was just a bunch of spreadsheets staring back at you without clear takeaways or your membership retention felt like a mystery, Kelsey is here to change that. She'll show you which metrics actually matter, how to use them to adjust your strategy for better results, and why small tweaks often lead to massive ROI.